Kritika Vashist's profile

OYO Rooms Digital Campaign

My Life My Space was a campaign created for OYO Rooms which call attention to the Indian mindset towards unmarried couples booking a room in a hotel in India. 
A total of 5 videos were written for the campaign for different cities. 


Video 1 (Video for city Chennai): It shows a conversation between two adults and an unmarried couple about privacy for unmarried couples. 
Video 2: The video aimed to shatter the myths about an unmarried couple booking a hotel in India. 
Video 3: A VoxPop video to show what people in Pune think about unmarried couples spending time together.  
Video 4: A VoxPop video to show what people in Delhi think about unmarried couples spending time together. 
Video 5: (Set in Patna) The video tries to bring out the regressive mentality of hotel employees in Patna towards unmarried couple checking in-to a hotel. 
OYO Rooms Digital Campaign
Published:

OYO Rooms Digital Campaign

Published: